You Are Enough: Finding Self-Worth Through The Power of Pink

There are moments in life when self-doubt whispers a little too loudly. When the weight of expectations—our own and those placed upon us—feels heavy. When we question if we’re doing enough, being enough, or if we even matter in the ways we wish we did. If you’ve ever found yourself caught in this spiral, this one’s for you.

Pink, the color of softness and self-compassion, is here to remind you: You Are Enough.

The Meaning Behind the Pink Box

As part of our ongoing collaboration with Kleenex, this year’s Pink Box was designed with self-worth and self-love in mind. It’s a reminder that you don’t have to earn your worthiness—it’s already yours. You don’t have to prove your value—you are inherently valuable.

This beautiful design was brought to life by Roberto Blefari, a talented freelance artist from Turin, Italy, whose work radiates warmth and emotional depth. Through vibrant colors and flowing forms, Roberto’s artistry carries a message of softness and strength—qualities we often forget to extend to ourselves.

With this Pink Box, we want to offer you not just a gentle reminder but also practical resources to help you embrace your worth and practice self-affirmation in your daily life.

What’s Inside This Box’s Digital Self-Care Resources

Alongside this limited-edition Kleenex box (available now at Target stores nationwide!), we’ve created a set of free digital self-care resources designed to help you pause, reflect, and embrace the truth: You. Are. Enough.

Here’s what you’ll find when you scan the QR code inside:

💖 A Phone Wallpaper – Carry this reminder with you everywhere. Set this soft, uplifting wallpaper on your phone as a daily affirmation, so each time you unlock your screen, you're met with kindness instead of criticism.

🧘‍♀️ A Guided Meditation – Sometimes, we need help quieting the noise of self-doubt. This short, soothing meditation is designed to help you reconnect with your inner voice—the one that speaks with love and encouragement. Let it guide you back to yourself, one deep breath at a time.

📖 An Affirmations Activity Printout – Words shape our reality. In this printable worksheet, you’ll find a list of powerful affirmations to help rewire self-critical thoughts. You'll also have space to write your own personal affirmations—ones that resonate deeply with your heart. Hang this up somewhere you’ll see daily or keep it tucked away for moments when you need it most.

Why Self-Affirmation Matters

We live in a world that often makes us feel like we need to do more and be more to be worthy of love and kindness—even from ourselves. But self-worth isn’t something you have to hustle for. It isn’t measured by productivity, appearance, or external validation.

True self-worth comes from within. And while it may take time and practice, small, intentional moments—like using affirmations, pausing for self-reflection, and embracing gentle reminders—can help you rewrite the narrative in your mind.

If you’ve ever struggled with feeling like you’re not enough, you’re not alone. But here’s the truth: You already are. Just as you are, right now. No conditions, no exceptions.

Bringing This Reminder Into Your Life

• Speak kindly to yourself. Notice when your inner critic takes over, and challenge those thoughts.
• Start a self-affirmation ritual. Try saying “I am enough” out loud every morning. It might feel awkward at first, but words are powerful.
• Give yourself permission to rest. You don’t have to earn your worth by constantly doing.
• Surround yourself with reminders. Whether it’s the Pink Box from Kleenex, the phone wallpaper, or a sticky note on your mirror, find ways to visually reinforce the message.

We hope this box and its resources serve as a small yet powerful beacon of self-love for you or for someone who may need it. Pick up your Pink Box now at Target, and don’t forget to scan the QR code inside to unlock your free self-care tools.

Because you are enough. Always. 💖