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Our Commitment to Self-Care, Mental Health, & Community 🌎❤️🩹
Posted by AJ MartofelWelcome to Self-Care Is For Everyone! We are a family-owned, Cherry Hill, NJ-based small business dedicated to fostering a community centered on self-care, mental health, and healing. From our founding on World Kindness Day in 2018, our vision has been clear: to create a judgment-free space where vulnerability is embraced, mental health is prioritized, and self-care is celebrated. When we say “for everyone,” we truly mean it.
Our Brand Values
At Self-Care Is For Everyone®️, our values are at the heart of everything we do. They guide our business practices, customer interactions, and the collaborations we build with artists and advocates worldwide. Our core values include:
1. Accessibility
We are committed to making mental health and self-care resources accessible to all. Through affordable products, inspiring messages, and partnerships with artists, we aim to provide everyone with tools to navigate their mental health journey.
2. Collaboration
Our brand is built on the belief that collaboration drives change. From partnering with independent artists around the world to supporting mental health advocates, we ensure that the voices of those committed to healing and self-care are amplified.
3. Service
We prioritize customer service and satisfaction in everything we do. With over 6,500 five-star reviews, we take pride in ensuring that every customer who supports our small business has a positive and pleasant experience. Each interaction is treated with care and respect as we aim to foster a supportive community built on trust.
Spotlighting Artists: Supporting Creativity & Mental Health
We believe in the power of art to heal, inspire, and communicate. Since day one, we’ve dedicated our platform to spotlighting independent artists who create empowering self-care and mental health messages. Through our unique business model and artist crediting programs, we’ve helped countless artists turn their passion into a sustainable full-time occupation. More than just promoting their art, we build partnerships that allow artists to advocate for mental health while earning income.
To date, we’ve paid out over $750,000 to independent artists worldwide, supporting their creativity and helping them spread important mental health messages through their art.
Giving Back to the Mental Health & Suicide Prevention Community
Our commitment to mental health extends far beyond our business. Thanks to your support, we’ve been able to distribute over $850,000 back into the mental health and suicide prevention advocacy community over the past six years. This includes $100,000 donated to nonprofit causes focused on mental health and suicide prevention, and the remaining funds supporting independent mental health advocates, creators, and artists.
When you shop with us, you’re not just buying a product—you’re directly supporting the vital work of suicide prevention organizations, self-care advocates, and artists who help normalize mental health conversations. Together, we’re building a world where vulnerability is embraced, mental health is prioritized, and self-care is accessible for everyone.
A Judgment-Free Space for All
At the heart of our community is the belief that everyone deserves to be seen, heard, and supported in their mental health journey. We create spaces—online and through our products—that promote kindness, self-love, and healing. Whether you're navigating anxiety, depression, or simply looking for a gentle reminder to care for yourself, our goal is to be there for you every step of the way.
As we continue to grow, our commitment remains the same: to serve as a beacon of hope and a platform that promotes self-care, mental health, and compassion for all.