✨ We are proud to donate 10% of our net profits each year to wonderful organizations such as the 988 Lifeline, Didi Hirsch Mental Health Services & the American Foundation for Suicide Prevention ✨

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🌈 FREE SHIPPING on all orders of $100+ (🇺🇸 U.S. Only) 🌈 Over $850,000 paid out to independent artists & mental health nonprofits

  • Kevin Hines on Choosing to Stay Alive: A Mental Health Conversation That Will Move You

    Kevin Hines on Choosing to Stay Alive: A Mental Health Conversation That Will Move You
    Kevin's story is a testament to resilience, faith, and the power of choosing hope again and again. His vulnerability is a reminder that healing is possible — and that none of us have to carry our pain alone.

  • Take A Break & Try Again Later: The Power of Rest & Reflection with Purple

    Take A Break & Try Again Later: The Power of Rest & Reflection with Purple
    In a world that glorifies constant productivity, slowing down can feel like a radical act. We often push ourselves to exhaustion, believing that if we just work harder, keep going, or figure it all out right now, we’ll finally feel okay. But what if the answer isn’t in pushing harder, but in pausing? Purple, the color of intuition, wisdom, and rest, is here to remind you: It’s okay to take a break.

  • Take A Deep Breath: The Calming Power of Blue

    Take A Deep Breath: The Calming Power of Blue
    Life moves fast. Between deadlines, responsibilities, and the constant stream of information, it’s easy to feel overwhelmed. But have you ever noticed how looking up at the sky or watching the waves roll in can instantly make you feel a little lighter? That’s the power of blue; a color that invites you to pause, take a deep breath, and return to yourself.

  • Grow Through What You Go Through: Embracing Change & Healing with the Power of Green

    Grow Through What You Go Through: Embracing Change & Healing with the Power of Green
    We hope this box and its resources serve as a small but powerful reminder of your strength, resilience, and capacity for renewal. Pick up your Green Box now at Target, and don’t forget to scan the QR code inside to unlock your free self-care tools. Because you are always growing, even through the hard moments. 💚

  • “You Can Start Over At Any Time”: Lessons in Resilience with AEW’s Aubrey Edwards

    “You Can Start Over At Any Time”: Lessons in Resilience with AEW’s Aubrey Edwards
    Whether she’s refereeing major pay-per-view matches, building safer spaces through AEW Heels, or tending to oyster farms for some much-needed peace, Aubrey shows that self-care is about listening to yourself — and honoring your needs, no matter what.

  • Spring Into Self-Care: Small Ways to Support Your Mental Health

    Spring Into Self-Care: Small Ways to Support Your Mental Health
    The transition from winter to spring can bring renewed energy, lighter moods, and a fresh perspective. But for some, it can also stir up feelings of anxiety, restlessness, or even unexpected lows. Whether you’re feeling recharged by the longer days or struggling to adjust, you’re not alone. The changing of the seasons can have a real impact on mental health, and understanding this shift can help you prioritize self-care in ways that truly support you.