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  • Celebrating Over 6,500 5-Star Reviews: A Reflection on Our Commitment to You

    Since our founding in 2018, we've strived to create a space that offers not only high-quality, self-care-inspired products but also a positive and supportive shopping experience for every single customer. Today, we're incredibly proud to have over 6,500 five-star reviews from our amazing customers, a testament to the trust and love you've shown us.

  • A Family Legacy of Kindness: The Story of Our Family-Owned Business in Cherry Hill, NJ

    Nestled in the heart of Cherry Hill, New Jersey, our family-owned business has been dedicated to spreading kindness and mental health advocacy since its founding. It all began on World Kindness Day, November 13, 2018, a day that felt like the perfect moment to bring our vision to life—a vision rooted in compassion, connection, and care for the wellbeing of others.

  • How Distraction Can Help You Navigate Suicidal Thoughts (Includes a FREE coloring book inside!) 🎨

    How Distraction Can Help You Navigate Suicidal Thoughts (Includes a FREE coloring book inside!) 🎨
    Navigating suicidal thoughts is an incredibly challenging experience that can feel isolating and overwhelming. In moments of distress, it’s crucial to have tools that can help you manage these intense emotions. One often overlooked yet effective strategy is the power of distraction. Distraction isn’t about avoiding your feelings or pretending they don’t exist—it’s about giving your mind a break from the weight of those thoughts and creating a moment of relief. In this blog post, we’ll explore how distraction can be a valuable part of a mental health toolkit and introduce a gentle self-care resource we’ve put together to support you: our small coloring book filled with affirmations and calming illustrations.

  • Why Asking for Help With Suicidal Thoughts is One of the Most Courageous Things You Can Do

    Why Asking for Help With Suicidal Thoughts is One of the Most Courageous Things You Can Do
    When life becomes overwhelming, and negative thoughts grow louder, it’s easy to feel like you’re drowning in darkness. You might start believing that you’re unworthy of love, peace, or even life itself. But these thoughts do not define you. They are temporary, no matter how permanent they may feel in the moment. Asking for help during such a time is not a sign of weakness; it's one of the most courageous acts of self-care you can take.

  • Kicking Off Football Season: Men's Mental Health & Why Checking In Matters

    Kicking Off Football Season: Men's Mental Health & Why Checking In Matters
    As football season kicks off this week, many men will gather around screens to watch their favorite teams. Sports can be a way to bond and unwind, but it's also important to remember that behind the cheers, many men face silent struggles. Men experience the highest suicide rates, often due to societal pressures that discourage them from sharing their emotions. The start of the season provides a natural moment to check in with the men in your life.

  • Creating a Suicide Prevention Safety Plan: A Lifeline for Tough Moments

    Creating a Suicide Prevention Safety Plan: A Lifeline for Tough Moments
    Why a Safety Plan? A suicide prevention safety plan is a personalized tool designed to help you stay safe when thoughts of self-harm or suicide arise. It encourages you to identify your personal triggers and signs of emotional distress, and provides immediate actions you can take to cope with those feelings.